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You are here: Home / Archives for 2015

Archives for 2015

Twitter Blends Sponsored Tweets in Twitter Stream Better

July 14, 2015 at 4:50 am PST By Jennifer Slegg

Twitter Blends Sponsored Tweets in Twitter Stream Better

If you have been confused about sponsored tweets appearing in your Twitter stream that look like regular tweets, you are not alone.  Twitter has made some changes to sponsored tweets so they aren’t obvious as being sponsored. Notice the promoted part at the bottom?  That medium gray icon to show it is a sponsored tweet […]

Bing Adds Book Purchasing Options to Knowledge Panel in Search Results

July 14, 2015 at 4:40 am PST By Jennifer Slegg

Bing Adds Book Purchasing Options to Knowledge Panel in Search Results

Bing is also adding book buying options into their knowledge panel, following on Google’s addition to book purchasing options in their own knowledge panels. While they have the option to buy it on both Amazon and Barnes and Noble, they have also added options to borrow in from a local library and to read an […]

Google Adding Lottery Numbers Featured Snippets

July 14, 2015 at 4:25 am PST By Jennifer Slegg

Google Adding Lottery Numbers Featured Snippets

Google is starting to display lottery numbers in the search results as a featured snippet at the top of the search results. Pedro Dias posted this screenshot on Twitter and Google+. This doesn’t seem to be active in the US or Canada as of this writing, but it could be rolling out across languages. This […]

Google Sending Hreflang Implementation Warning Notices in Search Console

July 13, 2015 at 6:02 am PST By Jennifer Slegg

Google Sending Hreflang Implementation Warning Notices in Search Console

Google is sending out error messages to users for incorrect implementation on Hreflang through Google Search Console, warning webmasters if they have made mistakes while implementing it on a site. Dan Sharp, the Founder & Director of Screaming Frog tweeted one of the warning emails. The warning is fairly standard about possible hreflang issues that […]

Google Adds New Options When Closing Mobile Ads

July 13, 2015 at 5:39 am PST By Jennifer Slegg

Google Adds New Options When Closing Mobile Ads

Google announced had they were making changes to mobile ads to reduce the liklihood that people would accidentily “fat finger” an ad while trying to close it.  And now we have seen how they are putting this into action. Here is an ad how it normally appears, with the X to close.  But after it […]

Google Testing 4 Line Description Snippets in Search Results

July 13, 2015 at 5:08 am PST By Jennifer Slegg

Google Testing 4 Line Description Snippets in Search Results

Google is testing out longer snippets in the descrption for some Google search results, giving some results 4 lines of description over the standard two lines that you see in the majority of results. While Wikipedia triggered the first 4 lines of description as information sites, as you can see with the Hobbycraft result, commercial […]

How to Properly Format Last Modified (lastmod) for XML Sitemaps

July 13, 2015 at 5:00 am PST By Jennifer Slegg

How to Properly Format Last Modified (lastmod) for XML Sitemaps

If you have a burning desire to properly format last modified (lastmod) time for xml sitemaps, you are in luck because Gary Illyes from Google has posted everything you need to know in order to format it properly. Illyes commented on StackOverflow how to do it properly, also mentioning that it is mostly ignored by […]

Google: Penguin Algo Refresh is “Months Away”

July 11, 2015 at 5:50 am PST By Jennifer Slegg

Google: Penguin Algo Refresh is “Months Away”

While we have known that a Panda refresh is coming soon for the last month or so, there hasn’t been much information on an upcoming Penguin update or refresh… until now. Gary Illyes, Webmaster Trends Analyst from Google, says that the “Penguin refresh is months away.” @mrjamiedodd No. Penguin refresh is months away — Gary […]

Sign Up for Google’s User Experience Research Studies

July 10, 2015 at 6:57 am PST By Jennifer Slegg

Sign Up for Google’s User Experience Research Studies

If you are interested in all things Google, you might be interested in signing up for Google User Experience Research Studies, as they are currently looking for participants.  And yes, they are even looking for SEOs. Pierre Far, a Googler who was formerly a Webmaster Trends Analyst, is looking for participants, saying they are “keen […]

Google Testing Category Based Product Listing Ads

July 10, 2015 at 5:10 am PST By Jennifer Slegg

Google Testing Category Based Product Listing Ads

Google appears to be testing a Product Listing Ad unit, that instead of listing particular products from a search, it is listing products from a specific brand, broken down into multiple categories. As you can see, the products are all PowerLine products, but instead of the usual individual products we normally see in the Product […]

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