Bing Ads is testing a new ad extension called Twitter Annotations which displays the number of Twitter followers each advertiser has. The Twitter Annotation appears below the title and URL of the Bing Ads top ad unit in the search results, or for those who are also utilizing ratings, it appears to the right of […]
Google AdWords Introducing Local Number Call Extensions
One of the concerns many advertisers have is that local customers might be dissuaded from phoning a business that utilizes call extensions with a number that appears to be outside of the local area, especially for those who might not recognize a Google toll free number used on some ads. However, Google is now introducing […]
Why Duane Forrester is a Fabulous Search Personality of the Year
As one of the judges for this year’s US Search Awards, I knew who the winner of the Search Personality of the Year would be – Duane Forrester of Bing Webmaster Tools. And what made this choice even better? Sitting close to Duane Forrester as Marty Weintraub – last year’s winner – described the winner […]
Local Carousel Search Results Increase Clicks on Google AdWords Ads Below Carousel
Many people aren’t fans of the local carousels that display in Google search results. They often look out of place with the black border, although they look better for mobile and tablet users. However, a new study shows just why Google isn’t putting much priority into redesigning them to look better – they increase ad […]
Warning for Flash Sites in Mobile Search Results Expands Internationally
Earlier this year, Google made a change within the US where a website’s snippet would change for mobile users to indicate that a page is Flash heavy and might not display well for mobile users. Now Google is expanding this by starting to implement this for some mobile searches outside of the US. Starting today, […]
First Look Into SEMPO’s Code of Ethics Plans
Many SEOs have been concerned when the news broke about SEMPOs plans to create and potentially enforce a code of ethics on the SEO industry. At Pubcon, SEMPO held an information meeting to give more details on how they plan to create and implement the code of ethics. Tony Wright, the CEO of WrightIMC led […]
Twitter Suing US Government Over Surveillance Request Disclosures
Twitter is suing the US Justice Department over restrictions imposed on Twitter and other companies that prohibits them from disclosing the number of national security letters (NSLs) and Foreign Intelligence Surveillance Act (FISA) court orders received, according to their blog post. Twitter feels this goes against the First Amendment and want to be able to […]
The SEM Post Editor & Contributors Presenting at Pubcon Vegas
Pubcon officially kicks off Tuesday morning in Las Vegas, and we have many contributors presenting their amazing knowledge on their topic areas. Pubcon is *the* networking event of the year, so please feel free to stop and say hi during the week. There are also many events that many of us will be attending throughout […]
Google Considers Adding Disavow Tool Confirmation
Google is considering a confirmation to let webmasters know when their disavow URL list has been processed. Gary Illyes, a Google Webmaster Trends Analyst said at SMX East yesterday that he plans to bring it up internally to see if the change could be made. One problem with the disavow tool is that webmasters are […]
Penguin Possibly Next Week, Too Late to Disavow Links for Update
Penguin update is “weeks away” according to Gary Illyes, a Google Webmaster Trends Analyst. Illyes was speaking on the “Meet the SEOs and Search Engines” at SMX East today. Illyes said he talked to the search quality group about this a couple weeks ago, and was told it was “weeks away”, which means we could […]