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You are here: Home / Archives for Jennifer Slegg

Major Vulnerability in Magento eCommerce, Update Immediately

January 26, 2016 at 3:40 am PST By Jennifer Slegg

Major Vulnerability in Magento eCommerce, Update Immediately

There is a major exploit in Magento that is affected nearly all versions of the popular ecommerce platform.  The exploit allows a hacker to take control of both admin and the server. Securi was the first to discover the exploit back in early November, but it took until January 22, 2016 for Magento to release […]

Display Emojis in Google Product Listing Ads URLs

January 25, 2016 at 4:52 am PST By Jennifer Slegg

Display Emojis in Google Product Listing Ads URLs

Remember all the emojis that were showing up in Google Search results in titles, URLs and descriptions until Google pulled the plug on them two months later?  Well, they are back… although not in the organic search results this time. This time, you can get emojis displaying in Google’s Product Listing Ads (aka Google Shopping […]

Google Launches Free Course on Deep Learning

January 25, 2016 at 4:33 am PST By Jennifer Slegg

Google Launches Free Course on Deep Learning

Are you interested in learn more about Google’s deep learning?  Google is offering a new course at Udacity “Deep Learning: Taking machine learning to the next level.”  They also posted more details on Google’s decision to offer this course here. To help make deep learning even more accessible to engineers and data scientists at large, […]

Facebook Launches Audience Optimization for Facebook Pages & Posts

January 22, 2016 at 4:36 am PST By Jennifer Slegg

Facebook Launches Audience Optimization for Facebook Pages & Posts

Facebook has launched a new feature that allows Facebook Page publishers to customize the audience for any post they make to the page.  This means that Pages could have similar posts, but each tailored to a specific audience and then targeting to that audience using the audience optimization tool. When you post a new post […]

Google Paid Apple $1B Plus Ad Revenue for Default iOS Search

January 22, 2016 at 4:13 am PST By Jennifer Slegg

Google Paid Apple $1B Plus Ad Revenue for Default iOS Search

It has long been known that Google paid Apple in order to remain the default search for iOS, but how much was always a question mark.  But thanks to a legal case between Oracle and Google, we now know just how much. Bloomberg reports that in 2014, Google paid Apple $1 billion dollars for the […]

How Google Handles Rankings for Sites That Go Offline

January 21, 2016 at 5:12 am PST By Jennifer Slegg

How Google Handles Rankings for Sites That Go Offline

The question came up whether rankings or a site’s reputation would be affected by being offline for a period of time. How does site being offline affect its reputation. Does it have long term negative effects on site reputation? Aaseesh Marina from Google, one of the hosts of the English/Hindi office hours, responded, and details […]

Should You Change Dates on Evergreen Content for SEO?

January 21, 2016 at 4:55 am PST By Jennifer Slegg

Should You Change Dates on Evergreen Content for SEO?

In today’s Google Webmaster Hangout, the question came up regarding evergreen content and the dates used on them.  This has been a hot topic recently, especially since Google sometimes displays the date in the search results.  But does this affect rankings specifically? Does the date of publish on the page affect google rankings? What is […]

Google Search Console Launches AMP Error Reporting

January 20, 2016 at 4:20 am PST By Jennifer Slegg

Google Search Console Launches AMP Error Reporting

Google has announced a new AMP error reporting feature in Google Search Console to help webmasters as they implement AMP (Accelerated Mobile Pages) across their websites prior to the official launch and support in just weeks . The AMP error report gives an overview of the overall situation on your site, and then lets you […]

Google Penguin Weeks Away, Will Be Part of Core Algo

January 20, 2016 at 1:55 am PST By Jennifer Slegg

Google Penguin Weeks Away, Will Be Part of Core Algo

We have another new Google Penguin status update (and no, it isn’t rolling out now).  Gary Illyes responded to a question on Twitter where he was asked about the timeline for the real time Penguin being launched. Illyes responded it is weeks away, which is much better than the other option of months away.  He […]

Google Redesigns Google Search Console for Webmasters

January 19, 2016 at 9:13 am PST By Jennifer Slegg

Google Redesigns Google Search Console for Webmasters

If you go to login to Google Search Console, you will discover that the website has a brand new redesign and look, which makes it much easier to find the current information as well as some new pages, including a calendar that lists all Google webmaster related events.  Google announced it on the Webmaster Central […]

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Jennifer Slegg (2052)

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