Sometimes we wish we could erase a status update without having to remember to go back to it to delete it later. Maybe you want to post at 1am to see if any friends are at the bar – but you don’t necessarily want your mother or boss to see it at 7am when they […]
Facebook Video Changes Cause Unsafe Warnings When Sharing
Facebook has been making new video changes to make it more appealing for users and Facebook Pages to share video directly on Facebook rather than linking to a YouTube or other third-party video. But Facebook is clearly having some issues when it comes to sharing. I was sharing a video that had been uploaded to […]
How Marketers Should Be Using New Facebook Video Features
Facebook has some new changes coming this week to videos which will make sharing videos on Facebook a higher priority than before. View Count Facebook is adding view count onto videos. This will help users determine the popularity of a video before watching it, and makes it a bit easier to identify trending videos on […]
Facebook Planning Display Ad Network to Compete Against Google’s DoubleClick
Facebook is planning a display ad network they see as competing against Google’s DoubleClick Network. In 2013, Facebook bought ad serving company Atlas from Microsoft, and is using it as the backbone of their new ad service, an acquisition many saw as a way to expand their ad serving business. However, Sheryl Sanderg, Facebook’s COO, […]
Facebook Page’s Click Baiting Days Are Over With News Feed Change
Facebook users will no longer have to wonder about “what happens next” with a major change Facebook has made regarding click baiting posts made to Facebook pages. The “you won’t believe what happens next” type of headlines and teasers became popular – and highly visible – when Upworthy began utilizing the technique for their feel […]
Facebook Reduces Exposure for Links Shared within Status Updates
Many Facebook publishers have been posting images along with a link to the relevant story as part of their status update, rather than sharing the link traditionally, which would include an excerpt from the story. Images perform well on Facebook, and a shared image appears much larger in a news feed, over an image from […]
Facebook Will Transfer Likes from Fan Pages to Official Page Without Owner’s Permission
If you have a Facebook fan page, be aware that the official brand can simply ask Facebook for all your fan page likes, and Facebook will hand them over before shutting down your fan page – without your permission. A woman created a fan page for The Game and had 6.2 million likes on her […]
Facebook Increases Frequency Cap for News Feed Ads
Facebook has been alienating brands by their constantly changing algorithms to reduce a brand’s Facebook Page exposure to their fans organically. However, they did make a slight change for advertisers that means they can increase the number of times one of those fans (or other Facebook users) see their Facebook ads. Previously, an advertiser was […]
Satire Sites Hit With Facebook’s Related Articles [Satire] Tag
![Satire Sites Hit With Facebook’s Related Articles [Satire] Tag](http://www.thesempost.com/wp-content/uploads/2014/08/facebook-satire-2.png)
Facebook is trying to save gullible users some embarrassment by placing the word “Satire” in front of the headline for any satire news site they link to in their “Related articles” section on Facebook. Related articles pop up after someone clicks on a headline for another related story in their news feed. Because these headlines […]
FDA Watching What Claims Companies are Liking & Retweeting
Most companies don’t think twice about “liking” or “favoriting” what customers are saying when talking about their products or their brand. But it turns out the FDA is paying close attention and going after those companies who are liking or favoriting claims which are not proven. The FDA has sent out at least two warning […]