Google has added more integration between Google AdWords and Google Analytics with more support for Shopping Campaigns. The changes will give advertisers more data about their shopping campaigns, including which products and product categories drive the most purchases. And best of all, these new additions come just in time for the busiest shopping season of […]
Google Launches Publisher Monetization of Google Consumer Surveys
You have probably come across a site that instead of hiding their content behind a paywall, they instead hide it behind a Google Consumer Survey, which requires visitors to answer a survey question before users get access to the content. Something new with the publisher program however, is a new option where a user can […]
Google’s Recommendations for Gaining Links That Could Seem Suspicious
Sometimes there is an opportunity to get a great link from the traffic and exposure perspective, but you know that in the eyes of Google it could be seen as spammy. Or you want to have a link but for whatever reason, the link cannot be made a no-follow link. While some webmasters have been […]
Penguin 3.0 is Continuing to Rollout & Still Too Late to Disavow
We saw many Penguin fluctuations happen over this weekend, and we knew that Penguin would be ongoing over several weeks. But John Mueller from Google has confirmed that the Penguin update is still ongoing in a Webmaster Office Hours this week. In the latest Google Webmaster Hangouts, he was asked about whether Penguin is still […]
Matt Cutts Extends His Leave From Google Webspam Team Into 2015
In an announcement that really wasn’t too surprising, Matt Cutts from Google has announced he is extending his leave into 2015. Matt Cutts originally announced his four month leave back in July, and it was anticipated that he would be back from leave in November. But he tweeted on Friday that he was planning to […]
Spain Latest Country to Demand Payment from Google for News Listings
Spain has passed a new law that would allow news publishers to charge search engines and other aggregators every time a search result appears that includes their news content. The law, which is somewhat similar to the German law from earlier this year, which saw Google remove snippets and thumbnails from German news publishers. However, […]
New AdWords Reporting for Automated Extensions
There are some new changes Google AdWords is making designed to make it easier for advertisers to understand the effectiveness of extensions, particularly extensions that automatically display in ads. Over the coming weeks, we’re rolling out a new report in AdWords that shows you how your ads perform when they appear with automated extensions [http://goo.gl/QpwqtL]. […]
Google Makes Linking AdSense and Analytics Together Easier
For novice webmasters linking their Google AdSense and Google Analytics accounts together could be a bit challenging. Google has made linking these accounts together a bit easier with a new update. We’ve recently improved how Google Analytics links to your AdSense account, making it easier than ever to understand what’s working on your site. With […]
Google AdWords Adds Multiple Account Logins Simultaneously
If you manage multiple AdWords accounts, you have probably faced the pain of logging in and out of AdWords accounts while you do it. AdWords has finally released a new feature that makes it easy for you to swap between multiple Google accounts within AdWords. We know advertisers and agencies are managing multiple accounts, and […]
Google Analytics Adds iPad Functionality to iOS App
If you have been using the recently added Google Analytics App for iOS on your iPhone, you probably discovered that it didn’t look nearly as well on an iPad, as it was simply the iPhone version enlarged. But Google has now updated their app so that it displays properly on iPad, taking advantage of the […]