Did you forget to transition your AdWords Product Listing Ads to Shopping Campaigns before the deadline? If you did, here is what you need to know about how those campaigns will be affecting during September. Limited Functionality Starting today, advertisers will no longer be able to edit PLA product targeting, max CPC bids, promo text […]
How to Find Hidden Data in Your Google AdWords Account
The AdWords game can be played several ways. One strategy is to build out your account and turn on automation to let Google work towards getting you the most conversions. Another AdWords game strategy still involves using automation but requires stepping outside Google to use powerful third party tools and scripts. But one of the […]
Google No Longer Using Authorship in Search Results
We have seen the signs of the death of authorship for sometime. We saw a dramatic reduction in the amount of results showing authorship in Google. Then came the removal of authorship author photos in the search results. And now Google has announced that authorship in the search results is no longer being utilized. John […]
Twitter Analytics Available to All Users
If you have a personal Twitter account, you will be happy to know that Twitter now has analytics available to all users. Twitter launched an analytics dashboard last month, but it was only available to a select group of people – primarily advertisers and those users with a verified account. Otherwise, marketers were forced to […]
Why You Should Care About PageRank
If you’re an experienced SEO you likely read the title thinking, “Oh no.” If you’re newer to SEO you’ll have read it and thought to yourself, “But … that goes against what I’ve read on a hundred other sites.” If either of these was your instinct you’re right, assuming you were thinking of that little […]
New YouTube Feature Allows Uploading of Google+ Videos
If you have videos on Google+, Google is launching a new tool on YouTube that allows people to import their Google+ videos to YouTube. The new tool is on the video upload page of YouTube and is located to the right of the upload video tool with a large Google+ icon. Clicking the “Import” button […]
German Regulator Backs Google Over Publisher’s Demands Google Pays Them for Linking
Yet another news media group has tried going up against Google over claims that Google should be paying for linking to their content in the Google search results. A group of news publishers joined forced to form VG Media and were pressuring German regulators to go after Google for making their content available in the […]
Amazon Launching Their Own Online Advertising Program
In a move that is seen as a direct challenge to Google, Amazon is planning to launch their own online advertising program, which includes replacing all of Google’s ads from Amazon with their own in-house advertising. The new advertising program, simply called “Amazon Sponsored Links” at this time, is already reaching out to potential advertisers […]
Google AdWords Adding Multiple Currency Support for Conversions
If you currently have your billing set up or a specific currency, Google will also track your conversions in that same currency, regardless of what currency was actually used for the conversion. Google has announced that they are changing currencies for conversions to now support multiple currencies for conversion purposes in Google AdWords accounts. Let’s […]
Teliad Confirms Google Penalty, States They Aren’t a Link Network
Google took action against two major link networks earlier this week, one in German and a larger one that covered multiple European countries. They were identified by users as rankseller.de and teliad.de, two fairly well known European link network companies that saw their own sites removed from Google along with many of their users. Google […]