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You are here: Home / 2015 / Archives for November 2015

Archives for November 2015

Yahoo Testing Search Results Style PLA Shopping Ads

November 30, 2015 at 5:40 am PST By Jennifer Slegg

Yahoo Testing Search Results Style PLA Shopping Ads

Yahoo is testing out a new style of shopping ad (PLA), and this one closely mimics a regular search result. Here is their new style. It includes a title along with a traditional description snippet, a line with the price, and then the URL.  It looks very similar to an organic search result, as well […]

Manual Action Link Penalties After Penguin Goes Real Time

November 27, 2015 at 6:05 am PST By Jennifer Slegg

Manual Action Link Penalties After Penguin Goes Real Time

If you have wondered whether there would still be manual action link penalties once Penguin moves to being real time, we now know the answer.  Gary Illyes from Google was asked the question on Twitter, and the answer is yes, there will still be manual actions given for link penalties. @DonnieStrompf no — Gary Illyes […]

Why Wikipedia Went Secure & Why All Websites Should Do The Same

November 25, 2015 at 5:17 am PST By Jennifer Slegg

Why Wikipedia Went Secure & Why All Websites Should Do The Same

It has been no secret that Google has been pushing hard to see more websites go secure, complete with the HTTPS ranking boost to encourage more sites to do so.  Jimmy Wales was recently interviewed and contributed some of his own thoughts on why encryption is so important, and gives insight into why more webmasters […]

Google Adds Holiday Hour Alerts to Local 3-Pack Results

November 25, 2015 at 4:41 am PST By Jennifer Slegg

Google Adds Holiday Hour Alerts to Local 3-Pack Results

We have seen Google add holiday hours alerts to their local Google My Business individual listings, but they are now also adding it to the top of local 3-pack listings too. Here is how it appears in the 3-pack: This is for a 3-pack listing in India, but it is likely we will see the […]

Accelerated Mobile Pages – AMP – Coming to Google Search in Early 2016

November 25, 2015 at 4:04 am PST By Jennifer Slegg

Accelerated Mobile Pages – AMP – Coming to Google Search in Early 2016

At State of Search last week, Gary Illyes from Google talked about the importance of AMP – Accelerated Mobile Pages and how it would become more important in 2016.  Now Google has announced that AMP pages are coming to Google Search next year. Google doesn’t give a specific date, other than “early next year,” but […]

Facebook Adds Share Option for Including Original Post

November 24, 2015 at 5:48 am PST By Jennifer Slegg

Facebook Adds Share Option for Including Original Post

If you have shared something on Facebook since yesterday afternoon, you have probably noticed a new sharing option pop up.  This allows Facebook users to decide whether or not they want to include the original post with the share or not. Here is how it looks when you share a link on Facebook now. It […]

Google Removes Business Reviews in New Google+ Redesign

November 24, 2015 at 5:20 am PST By Jennifer Slegg

Google Removes Business Reviews in New Google+ Redesign

When Google+ launched their new redesign, one glaring omission for local businesses was the fact Google dropped the business reviews from the Google+ local pages.  While many wondered if it was an oversight, we now have confirmation that they will not be returning. Elizabeth P, a rep from Google on local confirmed that reviews are […]

Bing Ads Launches New Black Friday Flyer Ads in Search Results

November 24, 2015 at 5:01 am PST By Jennifer Slegg

Bing Ads Launches New Black Friday Flyer Ads in Search Results

Bing has added a new ad unit to the top of their search results highlighting the Black Friday flyers of some businesses. The ads highlight the entire flyer with a “view flyer option” along with thumbnails and links to individual items that are on sale for Black Friday.  The ad unit also includes when the […]

Upcoming Penguin Will Be Update, Not Refresh, and Real Time

November 24, 2015 at 4:39 am PST By Jennifer Slegg

Upcoming Penguin Will Be Update, Not Refresh, and Real Time

For those who have been wondering whether the new Penguin would be an update or merely a refresh, we now have our answer.  It will be a true Penguin update – meaning with new signals – rather than a refresh, which would mean simply rerunning the last version of Penguin. Gary Illyes from Google confirmed […]

Where is Social Content Going – The Web Summit 2015 Recap

November 23, 2015 at 5:49 am PST By Motoko Hunt

Where is Social Content Going – The Web Summit 2015 Recap

Last year, when I attended the Web Summit (Dublin, Ireland) for the first time, I was not fully aware of what was happening. The event was much bigger than I expected, and there were so many sessions going at the same time. The biggest challenge of all was that many stages were far apart from […]

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