Google is testing a way to help searchers understand what exactly an AMP result is. They are testing a notification that shows underneath an AMP result, alerting the searcher that an AMP page is a really fast web page. Here is how it looks: It says “AMP delivers a lightning-fast experience” and can be closed […]
Archives for 2016
Google Testing New Version of “Back to Top” at Bottom of Search Results
Google is testing another variation of “back to top” in the mobile search results, to make it easier for searchers who want to quickly jump back to the top of the search results page, rather than continuing on to the second page of results. Here is how it looks: Google was earlier testing a version […]
Google Rewrites Titles & Adds Headlines for Some Featured Snippets
Sometimes Google has a perfect featured snippet for a query, but the page’s title doesn’t quite match. So Google will create a new title for a featured snippet to reflect the changes. The headline appears at the top of the featured snippet, which is different from the usual featured snippet without a headline. Here is […]
Bing Adds Instant Messenger & Chat to Local Business Results
Bing has added a new feature that allows searchers to connect to the chat or messenger feature for local businesses. This makes it easy for searchers to find the chat feature for any business, saving them hunting around on the website to find it. Here is what it looks like when linked to their own […]
Bing Now Shows Holiday Hours for Local Businesses in Search Results
Bing is finally showing holiday hours in their local pack and local business knowledge panel results. They began showing up yesterday to show holiday hours and closures for Thanksgiving Day. They are also detailing special hours for events such as Black Friday. Here is how it looks showing holiday closures in the local pack: And […]
Bing Ads Launches New Black Friday Flyers Carousel
Bing Ads has launched a new design of their Black Friday flyers carousel this year. This new carousel gives searchers quick access to Black Friday flyers from well known brand advertisers. These flyers are paid ads, but unlike last year’s flyers which were done through Flipp, these flyers are from the brand advertisers directly. Here […]
Google Adds Live Busy Status to Local Businesses in Search Results
Google will now show how busy a business in in the local business knowledge panel within the Google search results. The new feature is an addition to the “popular times” feature that shows how busy a specific business is on various times and days of the week. The new feature adds a “live” tag to […]
Google Brings Home Services Ads Carousel to Mobile Search Results
Google has launched Home Services Ads in the mobile search results. While they have been showing for quite some time on desktop, there had only been brief tests on mobile. You can see each listing also shows a service area on the map within the listing in the carousel, to help users see if each […]
Google Adds “Google Guaranteed” to Home Services Ads
Google has made many changes to the look of their Home Service Ads since they initially launched. But the latest change is probably the boldest and most noticeable one yet. Google has added a green checkmark shield to individual Home Services Ads, along with “Google guaranteed” next to each listing. Here is what it looks […]
Google Showing Local Packs at Bottom of Search Results
Google has been testing different positions for the Google local pack. While it normally shows at the top of the search results, above the organic listings but below AdWords ads, it has sometimes appeared after 1-2 organic results or even in the middle. But Google is now testing it at the bottom of the search […]