Pages on Facebook are getting hit again with a move aimed to reduce organic exposure in news feeds once again. Facebook is now suggesting users unfollow Pages when they appear within a user’s news stream, in a move that will reduce exposure for Pages.
Google Trusts Links Less After Anchor Text is Changed
It is not unusual for webmasters to tweak anchor text in order to either diversify anchor text or change keywords for higher SEO value. But SEOs might want to take the extra time and ensure the anchor text is correct from the start, because it seems that Google views changing anchor text as suspicious and a reason to trust a link less.
New Google Payday Loans Algo Update Coming Soon
If you compete in one of the highly competitive market areas that is targeted by Google’s Payday Loan algorithm, be prepared for the next update this week. Although it has been less than a month since we last saw the Payday Loan Algo get refreshed, Matt Cutts announced at SMX Advanced that we will see […]
Can you safely ignore link removal requests?
If you are getting tired of link removal requests, especially the ones that feel it is appropriate to spam you with the request 1 or more times per day? But can you safely ignore these requests if you have better things to do with your time?
Why People Unlike Brands on Facebook
With organic reach falling with every Facebook algorithm change, it is becoming more important for companies to keep every Like they receive, so that they will get their organic posts in front of as many people as possible. But some brands make big mistakes when it comes to how they handle their social media, and […]