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You are here: Home / Archives for Jennifer Slegg

Matt Cutts Taking 4 Month Leave From Google

July 4, 2014 at 2:15 am PST By Jennifer Slegg

Matt Cutts Taking 4 Month Leave From Google

If you took off early for the 4th of July weekend, you might have missed the flurry of tweets that commenced as soon as Matt Cutts posted his latest blog post “On Leave“.  In it he announced that he will be taking a 4 month break from Google to spend time with his wife, go […]

Bing Features… Pandas on the Homepage

July 4, 2014 at 1:30 am PST By Jennifer Slegg

Bing Features… Pandas on the Homepage

If you go to Bing’s homepage, chances are you will have a chuckle over the featured homepage image.  Just a coincidence (and especially on the heels of Matt Cutts’ Leave from Google), but the homepage of Bing is sporting a Panda casually munching on some bamboo in an animated homepage image.  When you mouseover some […]

Join the Google My Business Feedback Program

July 3, 2014 at 11:08 am PST By Jennifer Slegg

Join the Google My Business Feedback Program

Google My Business, (the name of the new dashboard for local businesses for Search, Maps and Google+), is soliciting feedback from businesses and local SEOs, and if chosen, it could even include a trip to Google for in-person interviews. The new program, called the “Google My Business Feedback Program” wants feedback to help shape the […]

Google Kills Two More Link Networks

July 3, 2014 at 4:46 am PST By Jennifer Slegg

Google Kills Two More Link Networks

Google has targeted two more link networks resulting in many unnatural linking penalties being sent out to webmasters.  While it has been a few months since Google has taken down another international link network, clearly they are continuing on in their fight against link networks.  However, signs indicate that at least one of the networks […]

Facebook Suggests Unfollowing Pages in News Stream

July 2, 2014 at 11:23 am PST By Jennifer Slegg

Facebook Suggests Unfollowing Pages in News Stream

Pages on Facebook are getting hit again with a move aimed to reduce organic exposure in news feeds once again. Facebook is now suggesting users unfollow Pages when they appear within a user’s news stream, in a move that will reduce exposure for Pages.

Google Trusts Links Less After Anchor Text is Changed

July 1, 2014 at 8:52 pm PST By Jennifer Slegg

Google Trusts Links Less After Anchor Text is Changed

It is not unusual for webmasters to tweak anchor text in order to either diversify anchor text or change keywords for higher SEO value. But SEOs might want to take the extra time and ensure the anchor text is correct from the start, because it seems that Google views changing anchor text as suspicious and a reason to trust a link less.

New Google Payday Loans Algo Update Coming Soon

June 12, 2014 at 9:12 pm PST By Jennifer Slegg

New Google Payday Loans Algo Update Coming Soon

If you compete in one of the highly competitive market areas that is targeted by Google’s Payday Loan algorithm, be prepared for the next update this week. Although it has been less than a month since we last saw the Payday Loan Algo get refreshed, Matt Cutts announced at SMX Advanced that we will see […]

Can you safely ignore link removal requests?

June 10, 2014 at 6:00 am PST By Jennifer Slegg

Can you safely ignore link removal requests?

If you are getting tired of link removal requests, especially the ones that feel it is appropriate to spam you with the request 1 or more times per day? But can you safely ignore these requests if you have better things to do with your time?

Why People Unlike Brands on Facebook

June 7, 2014 at 5:01 pm PST By Jennifer Slegg

Why People Unlike Brands on Facebook

With organic reach falling with every Facebook algorithm change, it is becoming more important for companies to keep every Like they receive, so that they will get their organic posts in front of as many people as possible.  But some brands make big mistakes when it comes to how they handle their social media, and […]

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