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You are here: Home / Archives for 2015

Archives for 2015

Displaying Rich Snippets in Google Search Results Doesn’t Impact Rankings

August 28, 2015 at 5:21 am PST By Jennifer Slegg

Displaying Rich Snippets in Google Search Results Doesn’t Impact Rankings

As Google has been displaying more and more types of rich snippets in the search results, people have questioned whether having them displayed on a site in the search results meant the site had a ranking boost associated with it.  And it is common to see the top ranked sites displaying them for many types […]

Who Owns the #1 Ranking in YouTube for “Back to School”? It’s Bethany Mota

August 28, 2015 at 5:14 am PST By Greg Jarboe

Who Owns the #1 Ranking in YouTube for “Back to School”? It’s Bethany Mota

According to Google Trends, August is the peak month for interest in the search term “back to school.” This is the case whether you look web search interest worldwide or just in the United States. It’s also the case for YouTube search interest worldwide or just in the United States. And it appears that YouTube […]

Structured Markup Does Not Affect Google Search Rankings

August 28, 2015 at 4:42 am PST By Jennifer Slegg

Structured Markup Does Not Affect Google Search Rankings

The question came up in today’s Google Webmaster Office Hours about how Google handles sites that use structured markup versus those that don’t, and whether sites that use it get any kind of extra ranking boost when it comes to Google’s search results. Google’s John Mueller confirms that they do not consider the use of […]

Google Can Display Large Featured Snippet & Expanded Knowledge Panel on Same Page

August 27, 2015 at 3:26 am PST By Jennifer Slegg

Google Can Display Large Featured Snippet & Expanded Knowledge Panel on Same Page

Google can display both a large featured snippet with image alongside a Google knowledge panel on the right side. What makes this most noticeable is that the featured snippet – with an image and a table – is very lengthy and is actually longer than the knowledge panel with the related projects in it.  On […]

Twitter Adds Hearts to Their New Mobile UI Test

August 26, 2015 at 5:42 am PST By Jennifer Slegg

Twitter Adds Hearts to Their New Mobile UI Test

Twitter is testing a new look to their mobile Twitter UI… and it will likely drive you crazy…. For starter, stars for favorites are gone, and have been replaced with hearts.  And it doesn’t get much better from there, especially for regular or longtime Twitter users. Yes, it definitely looks like they hired a teenage […]

Google Reaching Out to Larger Third Party Sites to Get Embedded CSS & JS Unblocked

August 26, 2015 at 5:04 am PST By Jennifer Slegg

Google Reaching Out to Larger Third Party Sites to Get Embedded CSS & JS Unblocked

Ever since Google sent out the alerts asking webmasters to unblock all Javascript and CSS on their webpages, it has been a struggle with all the third party resources – including some from Google itself – that show up as an error in Google Search Console.  While Google has said that webmasters don’t need to […]

Organic Search Results No Longer Displayed Above Google Local Pack Results

August 26, 2015 at 4:16 am PST By Jennifer Slegg

Organic Search Results No Longer Displayed Above Google Local Pack Results

Google seems to have made yet another change to how they present local search results with 3-pack results and it will hurt those who aren’t in the top 3. One of the saving graces for some businesses with the switch to the 3-pack is that if the business ranked #1 for the search query, they […]

Google My Business Asking Inactive Accounts to Verify Local GMB Information

August 25, 2015 at 11:00 am PST By Jennifer Slegg

Google My Business Asking Inactive Accounts to Verify Local GMB Information

There has been  a lot of talk recently about what Google planned to do about dormant Google My Business listings that are showing up for local searches on Google.  While it seemed Google was removing some, it turned out they were merely removing some listings that were compiled with third-party resources but were never claimed […]

The Hidden Danger of the Search Partner Network

August 25, 2015 at 6:38 am PST By Steven Plimmer

The Hidden Danger of the Search Partner Network

Even if you’ve advertised on Google AdWords for some time (and Bing Ads), you may not be familiar or fully understand the issue of the Partner Networks and how much they can affect your pay per click account performance. There are times when you may feel overall performance has worsened, for example, but the reality […]

App Indexing Ranking Signal Applies When Users Do Not Have App Installed

August 25, 2015 at 5:40 am PST By Jennifer Slegg

App Indexing Ranking Signal Applies When Users Do Not Have App Installed

Google is experimenting showing app indexing results to users who do not have the app already installed, if Google feels the app result is a good result for the particular search query.  And the app indexing ranking signal applies to those results too, for searches coming from an Android. Google hosted a Webmaster Office Hours […]

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