Google is testing yet another color of stars in the search results, but I bet many business and website owners won’t be so happy with this one. Here is how it appears in the search results, this one in a local 3-pack. This is also the last color of the collection of star colors that […]
Google Now Testing “What’s Hot” & “Nearby” in Search Drop Down Box
Google is testing some new options in Google Now that show up when a searcher goes to start a search using Google Now on mobile. While we are used to seeing recent searches and another link to go to more recent searches, two new options have shown up – “What’s Hot” and “Nearby.” Here is […]
Google Testing Blue Stars in Search Results for Reviews & Ratings
Google periodically tests different colored stars in their search results. While we have seen variations of yellow and orange, Google has also tested teal, green and red colored stars as well. And now they are testing blue stars. Ramesh Singh shared this screenshot of bright blue stars. The screenshot shows recipes with the blue review […]
Google Testing Teal Colored Stars in AdWords, Local & Reviews
Google is testing a brand new color of stars in their search results – this time teal. They are using this color to replace the usual orange colored stars on the entire page, including for AdWords, local knowledge panels, local 3-packs and all reviews and ratings. These are a true teal / turquoise color. We […]
Google Bolding Keywords in Local Reviews in Knowledge Panel
Google has begun bolding keywords in the reviews displayed within Google My Business knowledge panels in the search results. Google is focusing on bolding keywords it feels make important points about various aspects of the business and its service. Here is an example for a restaurant which bolds not only a recommended meal but also […]
Yelp Using App Interstitial But Keeps Mobile-Friendly Tag & Ranking Boost
When Google decided to make app interstitials a reason for losing a page’s mobile friendly tag in the search results along with the ranking boost, Yelp’s CEO Jeremy Stoppelman was one of the very vocal critics against it. But they eventually complied and removed their app interstitial in favor of the app install banner that […]
Bing Local Testing Save Place Feature in Local Knowledge Panel
Bing is testing a new feature in their local search results that allows a searcher to save a place when viewing the local knowledge panel for the business in the search results. Once you click on the save place, it changes it to a gold star with “Place saved” text in the knowledge panel instead. […]
Google Testing New Style of Local Home Services Ads
Google is testing a new style of home service ads, one that doesn’t highlight potential businesses in the search results page, but uses a form instead. Here is what the new style looks like in the search results: It has the option to submit a zip code and also features a drop down menu to […]
Google Adds “Located in” for Local Businesses in Malls, Buildings & Hotels
Sometimes if you search for a business, and you know the address is by a shopping mall, it is hard to know if the location is actually inside the shopping mall or not. The same with some businesses that are actually located in specific buildings or hotels. Google has made a change and is now […]
Bing Testing New Smaller Brand Organic / Local Pack Hybrid
Normally when you do a search for a brand on Bing, you see an expanded version of the brand’s organic search results, complete with sitelinks and often with the site search box too. Then you normally see the local pack results placed below in the search results. But Bing seems to be testing a scaled […]